@sm2112 has already pointed out that U2 have sold themselves to Live Nation - and LN owns Ticketmaster. U2 have NO influence anymore. It's not U2 who make ticket prices and bundles, it's TM or LN.
@dazed and confused When it all comes down ticket prices for U2eiTour are pretty fair. GAs for 90 Euros is ok.! Cheaper than other big groups, no "early entry" or "FOS". That's very good. It could have been worse. Even the highest category with approx. 230 Euros is ok., Of course it's too much but in the live industry of nowadays that is the price you have to pay. Of course the allocation is in parts terrible. Selling upper level seats for that price is ridiculous. Overall U2 many other bands like ACDC, Justin Timberlake, Guns N Roses, Springsteen are more expensive. The second market is a different world.